The sector that interests me more specifically is:
I am eager for achieving ambitious goals in a fast-moving consumer oriented business, and I will rely on my demonstrated ability to organise and manage, my
creativity and conscientious mind to that end.
Mission: To implement and manage one/several project(s) in Africa with duties involving development and implementation of
marketing and sales strategies, product development, sales analysis and forecasting, budgeting, research, administering the contracting and
relationships with suppliers and partners, recruiting & supervising a staff of managers, technical and clerical employees.
Mission: To select and manage local partners (importers and distributors) in 12 markets. To recommend and lead the Sales and Marketing policy in each country. To propose quantitative objectives (sales and margin) and to elaborate action plans in order to reach them. To recommend and control budgets. To take care of pricing.
Mission: To ensure steady growth of the business and to take part in the development of the local partner (7 stores nationwide and 20 sub-retailers). In charge of local brand strategy implementation (CRM events, communication, PR). Involved in the regional commercial strategy. Management of the sales and telemarketing teams (21 persons). Implemented new management procedures. Key account management.
Means: Sales network: 7 stores and 20 sub-retailers nationwide
Sales team of 21
Telemarketing team of 2
Mission: To produce strategic and operational recommendations related to business plan, direct marketing, viral-marketing...
Appraisal: Reactivation and acquisition of customers, implementation of a scoring system (RFM), target sampling by geomarketing.
Mission: To take part in the management of an own-brand product range and in Category Management through analysis and recommendations. Responsible for promotional operations.
Appraisal: Optimisation of the portfolio, new-product tests and launches, efficient sales incentive
Mission: To produce communication campaigns (including TV commercials, outdoor posters, radio ads…) and to organize international events for the Cocoa Producers’ Alliance and the Ministry for Higher Education of Cameroon.
Appraisal: Acquisition of a major budget (457 K€) after a call for tender, event renewed, international broadcasting of a TV ad.
Mission: To produce store profiles, perform product ranging, build planograms and implement them across the country.
Means: Teams of mechandisers
Appraisal: 58 store profiles, 32 in-store implementations of milk, yoghurt, juice, and cheese categories
Mission: To take part in business development (canvassing, competitions, awards, internal and external communication)
Mission: Waiter
September 2000 - June 2004
Three-year business management degree with a specialization in Marketing including:
-Sandwich year 2002-2003: 3 work placements over 14 months
-MOVE Certificate (Mail Order Valley Europe): optional development programme aimed at mail-order companies
Area of specialisation: Marketing
September 1998 - May 2000
Two-year intensive preparation programme for business school competitive entrance examinations
Area of specialisation: Mathematics
September 1995 - June 1998
Baccalaureate degree in Science
Area of specialisation: Mathematics
B&W Photography
Computer assisted graphics
Cinema
20 countries visited, among which 4 during extended stays (USA, RSA, Cameroon, and Spain)
1 year altogether in the USA
Practice of Judo (9 years), Karate (2 years), and Krav Maga (2 years)
Played for 12 years in local teams (Louviers and Rouen)